Hi, I'm Brett Roberts and there's 3 things I'm really good at.
(Scroll down for exciting details)...
#1 Helping businesses understand and connect customer value, innovation and strategy.
It all starts with VALUE. If you don’t know what your customers truly value (and how to deliver it better than anyone else) your business is built on guesswork. Ray Kordupleski’s ‘Mastering Customer Value Management’ nails the science of customer value and loyalty (and why NPS surveys won’t help you with either).
Next up is ‘Ten Types of INNOVATION’ by Larry Keeley and his team which clearly explains that innovation isn’t just shiny new products, it’s rethinking the whole way your business creates, delivers, and captures value (there’s that word again) and making innovation a core part of organisational culture and values.
And Roger Martin’s ‘Playing to Win’ provides the robust, proven STRATEGY toolkit needed to turn all of that insight into crystal-clear choices about where to play and (surprise, surprise) how to win. Strategy is what you say ‘no’ to and Playing to Win is how your organisation optimises and uses its resources to innovate and deliver value.
On their own, these frameworks have been proven in boardrooms and businesses of every size. But when you connect them so that strategy, innovation, and execution work together instead of pulling in different directions, something powerful happens. You have a common language, a shared focus, and a culture that rallies everyone around one thing: understanding and delivering superior customer value. That’s when growth – of aspiration, focus, culture and sales – really starts to happen.
But enough about Ray, Larry and Roger. Let's talk about me...
Since 2010 I’ve been helping kiwi businesses understand and connect Value, Innovation and Strategy. In that time, I’ve learned that most business owners and leaders struggle with all of them and need help to connect them. I’ve also learned that none of this is rocket science and that those same business leaders pick up the key concepts quickly via training sessions and workshops which can be combined with coaching to turn what's learned into what gets done.
If you’d like to learn more about how customer value connects everything together please click here to get in touch.
#2 Sorting technology value from technology bullshi!t.
I kicked off my career as an aircraft avionics apprentice at Air New Zealand. By the time I left 13 years later I had received some of the greatest engineering training on the planet, learned how to fix and fly 737’s, 767’s and 747’s and accidentally stumbled into a couple of IT roles along the way.
From there I moved into senior sales, marketing and leadership roles with Microsoft and Datacom and while there I had the opportunity to meet a wide variety of movers and shakers in the technology, business and political worlds and came to the realisation that technology companies are great at selling technology but slightly less focused on making sure it delivers real value to the customers buying it.
I could go into detail about how tech salespeople aren’t goaled on making sure your company actually benefits from what they sell you but now is probably a better time to suggest that if you, your leadership team or your board are looking for somebody who can turn technobabble into insight and help you make smarter, strategic technology decisions, particularly in an era of non-stop AI hype, we should talk.
#3 Keynotes & presentations that entertain, inform and inspire.
The first presentation I delivered to a large audience was on February 19th, 1998 and the reason I recall it is because that was the day a major cable fault plunged most of Auckland's CBD into darkness.
So, after the hotel staff organised candles for the windowless conference room, I gathered everybody around my laptop screen, crossed my fingers that the battery would last (it did) and the show went on.
Since then I've delivered more than 500 training presentations, keynotes and leadership team briefings. I also regularly present to participants of the ICEHOUSE Owner Manager Program and other leadership development programs on technology and innovation.
I really enjoy getting people to see the world and their businesses in a different way and I have a knack for combining insight, anecdotes, humour, holy sh!t moments, personal experiences and tortured statistics to keep audiences engaged, informed and entertained.
The topics I speak on include:
+ Value, Innovation & Strategy for Business Growth
+ Innovation Essentials for SME's
+ The Technologies Shaping Our (Very) Near Future
+ Artificial Intelligence (Minus the Bullsh!t)
+ Digital Transformation for Non-Technologists
+ Innovation and NZ’s Economic Future
+ The Power of Awe
Contact me to find out more.
